Buddy

Buddy is a social agency built to make brave creative commercially undeniable. By understanding how audiences behave on social, we use insight and data to create bold ideas that are not only brave — but designed to perform. Creativity isn’t a gamble. It’s a growth strategy. When creativity is treated as a risk, brands play it safe. They optimise for short-term certainty — and miss long-term growth.We believe the opposite. The most effective creativity is intentional, informed, and accountable